Sales Focused Exhibiting Review
If you would like to increase your company’s effectiveness at tradeshows and get promoted into the process then Sales Focused Exhibiting is an e-book that you should definitely own and use.
Tradeshows, when used correctly can be highly effective in helping small businesses win new clients and boost sales but many exhibitors miss valuable opportunities because they don’t prepare properly or because they don’t know how they should measure the success of their event participation.
Sales Focused Exhibiting provides the guidance that will help any business exhibit effectively and know how successful they have really been.
We Want You To Get Promoted!
The other aim of this book is to help those who have been assigned with the responsibility of tradeshow participation within the companies that they work for, to get promoted.
The problem within small companies is that tradeshow participation doesn’t always fall to the marketing function within the business – it can be “delegated” to someone who may have little or no experience of shows, marketing or sales at a senior level.
If this is you, then Sales Focused Exhibiting will not only provide you with the know-how you need to do a highly professional job on any tradeshow but, it will also help you to become the recognised tradeshow expert within your business and someone who knows how to generate new leads, new business enquiries, new orders and new clients.
Sales Focused Exhibiting is written by David O’Beirne, a show professional with more than thirty years of experience. It contains fifteen detailed chapters on a variety of subjects from understanding how tradeshows fit into the sales process to writing detailed post-show reports that will not only help you accurately record your results but will help you to get noticed by your boss or bosses.
Preview Sales Focused Exhibiting Site To Review: